Chase to build in Atlantic North, opens in College Park

New York City-based JPMorgan Chase CEO Jamie Dimon said in early 2024 that it would add 10 branches to the 20 it had in Northeast Florida.


Duval County Appraiser Joyce Morgan cuts the ribbon Feb. 26 at Chase Bank in College Park, the former Town & Country Shopping Center, at northeast University Boulevard and the Arlington Expressway in Arlington near Downtown. At her right is Jacksonville City Council member Ron Salem.
Duval County Appraiser Joyce Morgan cuts the ribbon Feb. 26 at Chase Bank in College Park, the former Town & Country Shopping Center, at northeast University Boulevard and the Arlington Expressway in Arlington near Downtown. At her right is Jacksonville City Council member Ron Salem.
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Chase Bank is seeking a building permit for a branch and drive-thru in Atlantic North in East Arlington at an estimated project cost of $1.5 million.

The JPMorgan Chase retail banking center is planned in 3,432 square feet of space at 11901 Atlantic Blvd. at northwest Atlantic and Kernan boulevards.

The Atlantic North site plan shows that Chase will build on Outparcel D at 11937 Atlantic Blvd.

Landlord Sleiman Enterprises shows on its Atlantic North site plan that Chase will build on Outparcel D at 11937 Atlantic Blvd. Chase would lease the almost 1.42-acre site.

BDG Architects of Tampa is the architect. Dynamic Engineering Consultants of Delray Beach is the civil engineer.

Chase grand opening

Chase Bank opened a 3,430-square-foot branch in College Park, the former Town & Country Shopping Center, at northeast University Boulevard and the Arlington Expressway in Arlington near Downtown.

The grand opening was Feb. 26.

The city issued a permit July 16 for iConstructors LLC of Jacksonville to renovate the space for Chase at a project cost of $1 million.

Chase leases space at 917 University Blvd. N., in the middle of the strip of storefronts comprising College Park.

Jacksonville-based JWB Real Estate Capital is renovating the former Town & Country Shopping Center into College Park. It is at northeast University Boulevard and Arlington Expressway.
Photo by Karen Brune Mathis

Chase said it now has 25 branches in Northeast Florida and said it continues to open more this year and beyond.

It said it intends to open a St. Augustine branch in March.

New York City-based JPMorgan Chase & Co. Chairman and CEO Jamie Dimon told Jacksonville reporters during a visit Jan. 31, 2024, that the bank plans to add 10 more branches in the metropolitan area.

He said Jacksonville, then with 20 offices, is an expanding market.

Chase has opened four branches since it said in a news release Feb. 1, 2024, that it intended to open 10 in communities throughout North Florida, increasing its branch presence in the market by nearly 50%.

Chase said it would hire more than 100 employees in the region over three years at those branches and to meet other hiring needs. 

Also, the first J.P. Morgan Private Bank office and client center in the region opened in spring 2024 in Ponte Vedra Beach. 

Chase said that through the investments, the bank intends “to provide greater access to banking and financial services to more customers and communities to serve the growing population.”

Chase employees

Chase said that with more than 1,700 employees locally, Jacksonville is a corporate center and key location for its home lending business.

Chase said it serves more than 26,000 local small businesses and 328,000 consumer customers in Jacksonville.

In the February 2024 announcement, Chase said the new branches will be in communities throughout North Florida including in cities and communities that did not currently have a Chase branch, such as Yulee and Fernandina Beach. 

JPMorgan Chase Chairman and CEO Jamie Dimon told news reporters Jan. 31, 2024 that Jacksonville is an expanding market.
Photo by Karen Brune Mathis


Among these new branches, Chase will open two branches in low- to moderate-income locations, including in Jacksonville and St. Augustine.

Dimon said in January 2024 that banks have an obligation under the federal Community Reinvestment Act to serve all parts of the community but he said JPMorgan would provide those services anyway.

One issue JPMorgan seeks to address is affordable housing, and helping customers qualify for a home loan.

“We go the extra mile to make the mortgage, or get them the proper mortgage,” he said.

Besides growing the branch network in the Jacksonville area, Dimon said JPMorgan may also add back-office operations in addition to its large mortgage center.

Chase is the U.S. consumer and commercial banking business of JPMorgan Chase & Co., which has assets of $3.9 trillion and operations worldwide. Chase said it serves nearly 80 million consumers and nearly 6 million small businesses, with financial services that include personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. 

It has more than 4,700 branches in 48 states and the District of Columbia, more than 15,000 ATMs, mobile, online and by phone.

 

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